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July 2021

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Matt Turner Details the Pedal Group’s Massive Growth

Matt Turner is founder of 99 Bikes and Managing Director of the Pedal Group, which also includes wholesaler Advance Traders. As we documented in this related article, the Pedal Group’s latest full year financial figures show rapid growth to become Australia’s largest bicycle business, with a fraction under $200 million in sales for the financial year ended 30th June 2020. But in this exclusive interview, Matt shares updated information showing that growth has accelerated dramatically since then. Read More

Annual Dealer Guide: Electronics

Rotor INspider MTB Power Meter

Rotor: Power to Adapt

Spanish brand Rotor has three different power meter platforms on offer, but the modular nature of their system makes their line-up more versatile than you’d initially think. Without doubt, the most flexible design within the Rotor power meter line-up, the INspider system utilises a completely modular spider that can be paired … Read More
The X-City is a super-capable step-through from Smartmotion.

Smartmotion – The Smart IBD Alternative

Unless you’ve been hiding under a rock for the past five years, you’ll know that there’s a huge market out there for e-bikes. Smartmotion has a clear mission statement; and that’s to cater to the independent bicycle dealer with a range of high quality e-bikes that are backed by a solid warranty, experienced staff and... Read More
Bryton Rider 15 GPS

Bryton Offers a Great Range of Value GPS Options

Bryton is the latest tech edition to the BikeSportz family of brands offering GPS cycling units which are affordable, packed with functionality and most importantly, long battery life! Bryton Inc was founded by elite consumer electronics product development and marketing professionals. Combining strong R&D and… Read More
Quarq Rival AXS Power Meter

Quarq – Power Plus More!

Now sitting under the SRAM umbrella, Quarq has long been recognised as one of the leaders in power meters and data measuring devices. These days their range is broader than ever, encompassing everything from high-end power meters integrated into SRAM Red or XX1 cranks, to Quarq branded spiders that can be paired with Dura-Ace R9100 four-bolt chainrings for Shimano users. These crank-based power... Read More

How's Business?

Blind Freddy eBikes Store

How's Business - July 2021

Welcome to our monthly chat with half a dozen retailers spread throughout Australia and New Zealand.

With winter now well and truly set in and the traditional quiet season for bike shops underway, for this month’s follow up questions we asked our retailers if they were using this time to make any shop fit-out upgrades or other changes to their business. Read More
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Rockform Phone Mounts
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Retail News

Riding for Life eBike Store

Inside NSW’s Newest Bike Shop

Andrew Larkham has just opened Riding For Life, in the northern Wollongong suburb of Corrimal, about 70 km south of Sydney. But until recently, opening a new bike shop was not even on his radar as the next stage of his long and varied career. “I first rode an ebike in January down in Kiama,” Andrew explained, referring to a …

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Trade News

Pedal Group webpage

Inside Australia’s First $200 Million Bicycle Business

The Pedal Group has just reached a major milestone for Australian bicycle businesses. It has become the first to reach $200 million in annual sales. This business is best known by its two major components, Advance Traders and 99 Bikes. Because a major shareholder of The Pedal Group, Flight Centre Limited, is a public company it’s required to publish and … Read More

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Alchemy Cycle Trader
Knoxville, Victoria
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World News

Shimano Factory

Shimano’s Malaysia Factory Closed Due to Covid Wave

The Shimano component factory in Malaysia has not yet restarted its production following a forced closure. The factory had to shut down completely last week after the Malaysian government issued a total lockdown from June 1 to June 14 considering the situation of COVID-19 in the country. Further delays in the supply chain are now expected. On 15th June when … Read More

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Other News

Senator Richard Colbeck Parliamentary Friends of Cycling Group

‘Voluptuous Pleasures of Cycling’ Explained Inside Federal Parliament

It’s hard to get a laugh at a 7:30 am breakfast function, but federal MP Andrew Leigh, Shadow Assistant Minister for Treasury, achieved this at the most recent Parliamentary Friends of Cycling breakfast, hosted by Stephen Hodge on behalf of We Ride Australia and held inside the federal parliament in Canberra on … Read More

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