The Electric Bicycle Company

Adult Bikes

Our December Annual Dealer Guide on Adult Bikes includes stories about the latest
Road, Gravel, Touring, and Hybrid, City and Retro products in the Australian market


– Advertisement –

Peter Stevens Group to Take Over ABUS Distribution in Australia

On 1st November 2020 Peter Stevens Group which includes PSI Cycling has announced an exclusive distribution deal with ABUS, the German manufacturer of motorcycle locks, bicycle locks and helmets, commencing 1st January 2021.

Ringo’s Direct Gets Its Teeth Stuck In To Wholesale

Australia’s bike trade has a brand new wholesale distributor, Ringo’s Direct.

Trisled Becomes Australian Distributor of TerraTrike and GreenSpeed

One of the many attractive features of Australia’s bike industry is its diversity. There are many niches that are surprisingly large in...

“I Don’t Want Bikes to Become the Next Hand Sanitiser!”

We recently visited Pon.Bike Australia, the only major bicycle wholesaler to be headquartered in Adelaide, SA. Pon’s major bike brands include Focus,...

POC Launches Australian Subsidiary

On 8th October POC announced in a press release that they were creating a new Australian subsidiary to distribute all of their...

BikeExchange Hires ex CFO

BikeExchange, has appointed the former CFO of ASX listed, Andrew Demery, to the new role of Global CFO. Following a 12-month...

How’s Business – December 2020

Reports of stock shortages are certainly sounding like a broken record in our monthly ‘How’s Business?’ column. But that’s what was top...

Harley-Davidson Ebike Launch Generates Blaze of Publicity

Famous American motorcycle manufacturer Harley-Davidson has just launched its first production ebike and with it, a whole new brand and company division. 

Latest USA Data Shows Dramatic Inventory Shortage

Bicycle inventories held by USA wholesalers as at September 2020 are less than a quarter of their usual levels, according to charts published in the November edition of Bicycle Retailer and Industry News.

Global Bike Company Results Start to Reflect Covid Bike Boom

As the latest financial reports are being posted by publicly listed bicycle companies, the first effects of the Covid boom are being seen in their sales numbers.

Trek Moving to Fully Recyclable Bike Packaging

On Friday 30th October Trek released details of its new bike box and internal packaging and made a commitment to move to 100% recyclable and plastic-free packaging.

Atherton Bikes Crowdfunding Campaign Quickly Oversubscribed

Last year the Atherton Family launched their own brand, Atherton Bikes. Their bikes are UK made by joining carbon tubes with additive manufactured lugs (3D printing in titanium). This system allows them to custom make each bike for its rider, reducing stock holdings and lead times.

Zwift, Now Valued at Over $1.37 Billion, Developing Its Own Trainer

Zwift, a 350-person, Long Beach, California-based online fitness platform that immerses cyclists and runners in 3D-generated worlds, just raised a hefty US$450...

Santos Tour Down Under Cancelled for 2021

On 1st November 2020, the Santos Tour Down Under organisers announced there would be no international event in January 2021. However, there...

Media Personality Osher Gunsberg Joins New Look We Ride Australia Board

Osher Gunsberg is well known as the host of national TV series including Australian Idol, The Bachelor and Bachelorette. He’s also a...

Remarkable Turnaround for Symbolic College Street Bike Path

Five years ago, one of the most heavily used protected bicycle paths in Australia that had been built at a cost of...

New Australian Museum of MTB Would Love Dealer Input

Willunga is a small South Australian town 47 km south of Adelaide. From a cycling perspective, it’s most famous for being nestled...

Bianchi Creates Australian Distribution Business

Effective from 1st November 2020 a newly formed entity, Bianchi Australia Pty Ltd will be taking over distribution of Bianchi Bicycles from...

A Metre Finally Matters in Victoria Too!

After years of lagging behind the rest of Australia, on 7th October 2020 the Victorian government has finally announced that it pass...
- Advertisement -
Bicycle Parts Wholesale
View the YearBook


to The Latz Report. It's free!

Events Calendar

View Upcoming Events
- Advertisement -
Bottles Plus
- Advertisement -
The Latz Report YouTube Channel
- Advertisement -
World Bicycle Relief

Here’s a Great Way to Gain a Competitive Advantage for your Store

- Sponsored Content - Many leading bicycle retailers have been running a computerised POS (point of sale system)...

Drive More Customers To Your Shop With Podium

- Sponsored Content - In today’s hyper-digital world, having an online presence is key to a business’s success....

Three Retailers Share Why They Offer Consumer Finance

- Sponsored Content - Should you be offering consumer credit in your store, and if so, through which...

World Class Wheels With Superior Service and Margins

- Sponsored Content - For more than eight years, Brisbane based Craftworx has been steadily building its reputation...


Is It Fair We’ve Virtually Legislated the Necessity to Own a Car?

By Christian Haag* Decades of transport planning policy that has given the car unchallenged primacy of place has proved...

Let’s Seize This Golden Opportunity!

Clearly we’ve seen a global tragedy unfold over the first half of 2020. At the time of writing this (23rd July 2020)...

Increased Global Bicycle Demand Could Mean Re-Stocking Delays for Australia

It’s becoming apparent to me that the Covid-19 related bike boom will have two distinct phases and that the second phase will...

Here Are Five Reasons Why Covid-19 Represents an Opportunity for Our Industry

We’re still only a few months into the Covid-19 Pandemic and things continue to change at a rapid...

Equipping Your Customers for Their Next Adventure

In last month’s blog, we heard from two local retailers about their identification of the need to equip local cyclists for new...

Two Dealers See Opportunities Ahead for Bicycle Tourism

By Anna Gurnhill This month I spoke with two local bike retailers about their perspectives on bicycle tourism, and...

Customers Who Stay Longer in Your Shop Spend More!

How do you create a welcoming space where cyclists, including bicycle tourists, will visit more frequently, stay longer and spend more?

Three Simple Ways to Attract More Bicycle Tourists to Your Business

Those elusive bicycle tourists – Who are they? Where are they coming from? How do they hear about you and support your...


Adventure Brands Goes Global

On 1st October Jamie Walsh, founder and owner of Adventure Brands announced the sale of his business to Global Fitness and Leisure.

Australian Handlebar Dispute Makes US Trade News

You may not be aware that there is an Australian low volume, high technology carbon fibre handlebar brand named Eyropro. Based in Adelaide, South...

Wahoo Fitness Acquires Speedplay Pedals

On 24th September Wahoo Fitness announced that it had acquired Speedplay, the niche high end pedal manufacturer known for its unique colourful ‘lollypop’ shaped...

Bikesportz Takes Over as Bosch Service Centre

From 1st October Bikesportz has officially become the Australian Service and Warranty Centre for Bosch Ebike Systems. “It’s going very...

Bike Society to Open New Flagship Store in Adelaide

Last month we ran a short story and photo saying that leading Adelaide retailer Bike Society were closing their Blair Athol Store.

Over The Edge For Sale

Melrose is a historic town of just 400 residents, 2 ½ hours north of Adelaide. But this is not an ordinary country town....

Unique Lifestyle Bike Business For Sale

Over The Edge OVER THE EDGE MELROSE IS A VIBRANT and well renowned destination cycling shop and cafe located...

Wiggle Responds to Retail Pricing Claim

In our How's Business column for October, one retailer made a comment about low retail pricing of Continental Tyres through Wiggle.

Letter From America – October 2019

SANTA FE, New Mexico As I write this letter there’s a hint of fall in the air. Santa...