New Zealand
Aeroe Arrives in Australia Through BikeSportz Partnership
Dunedin, NZ NZ bike rack specialist aeroe has officiallly arrived in Australia, after partnering distributor BikeSportz Imports. The Dunedin-based company, established five years ago, is renowned for its patented Spider Rear Rack, a versatile system designed to fit on virtually any bicycle. The brand has won multiple Design & Innovation Awards, one of Europe’s premier…
New Software Platform to Solve Compatibility Headaches
Rotorua, NZ NZ start-up Bike Matrix is preparing to pilot a new software platform aiming to be a go-to reference guide for bike part compatibility. The online system will enable shop mechanics and consumers to input the make and model of a bicycle and instantly see the array of compatible parts – saving them time…
PURE Sports Nutrition Launched in Australia
Christchurch, NZ NZ family-owned business PURE Sports Nutrition has signed with Melbourne-based distributor Bikecorp to introduce Australia to its range of natural products. Brother and sister Simon and Marewa Kraak started PURE Sports Nutrition in 2012 after “failing to find sports nutrition products that sat well during training and racing”. “Everything was artificial, full of…
POC Moves to Direct Sales Support in NZ
Christchurch, NZ Swedish helmet and apparel brand POC is establishing direct sales support for its retailers in NZ, beginning with snow sports businesses from the start of this month and incorporating cycling retailers from April 2023. “Christchurch-based POC New Zealand, a subsidiary of POC Sweden which launched in 2019 as an APAC regional support office,…
Leading NZ Retailer Adds New Store in Wellington
Wellington, NZ NZ retailer Evo Cycles opened its 29th showroom recently and is already foreshadowing the creation of its 30th outlet. The country’s largest family-owned chain of bike stores launched its latest showroom at Wellington Central on 28th May, maintaining its exponential growth since its original store opened in Waikato in 2007. “The 30th Evo…
Dutch Cargo Appoints Manager for NZ Expansion
Auckland, NZ Dutch Cargo Bike’s expansion into NZ is well underway, with the e-bike and micromobility specialist appointing a country manager to head operations in that country. A former digital marketing manager for NZ frame manufacturer Chapter2, Chris Young, was appointed to the role for Dutch Cargo NZ in April. His recruitment has been followed…
How’s Business? February 2022
Australia and New Zealand Welcome to our first How’s Business column for 2022. Now that we’ve gone to twice-monthly newsletters, you’ll only see How’s Business in every second newsletter. With Omicron in full flight when we interviewed these shops in late January, our follow up question this month was, “In what ways has covid been…
NZ MTB Innovators Unite to Conquer the World
Queenstown, New Zealand Four NZ companies have decided the time is right for Kiwi MTB brands to take on the world and they’ve formed a rare alliance to achieve their goal. It started as an informal think tank for the owners of Kids Ride Shotgun, Mons Royale, Aeroe and earSHOTS – regular online catch-ups to…