Elite Store Offers Unique Opportunity for Exceptional Mechanic

Bicycle shopfront

~ Sponsored Content ~ Brookvale Bike Factory is located in the heart of Sydney’s affluent Northern Beaches region. It’s one of the largest, longest established and most successful independent bike shops in the entire region. “We’ve been in business for over 30 years,” recalled second generation owner Andrew Taylor. We started out as Favourite Cycles…

Shoes and Pedals Rising to New Heights with GPI Apollo

Bicycle road race

~ Sponsored Content ~ Two leading brands in pedal and shoe technology, HT Components and FLR, have recently been added to GPI Apollo’s already extensive product line-up. HT Components is a renowned innovator in pedal technology, with a broad range of clipless and flat pedal options, while FLR’s flagship F-XX is the shoe of choice…

Better Retailer Profits Straight Out of the Box with Schwalbe

Happy woman in bike helmet

~ Sponsored Content ~ BikeBox gives retailers a chance to pump up their profits with the Schwalbe Tyre Happy Customer Rewards Program, that escalates the rewards for dealers as they increase their monthly acquisitions. The program offers a reward rebate of up to 15% based on a retailer’s monthly spend, as a gesture from BikeBox…

Product Briefs: Bastille, Floya, Ride Kola, Bo, BluBrake

Bicycle product shot

French manufacturer Bastille has released what it’s calling the first foldable bike to have large wheels and no compromise in handling. Bastille says the design had two motivations: an observation that many people are reluctant to cycle commute because they fear having their bike stolen, so they don’t want to leave it parked in a…

Crystal Clear Evidence for Trading Muc for More Bucks

Muc-Off shop display

~ Sponsored Content ~ The world’s leading brand of bicycle cleaning, protecting and lubricating products, Muc-Off, is celebrating three decades of helping riders clean up. Established in 1994, the UK-based brand has been a trailblazer in creating bike-specific cleaners, protectors and lubricants and continues to set benchmarks in high-performance products – while developing an accompanying…

Kids Ride Shotgun launches Magura equipped off-road balance bike

Child riding MTB balance bike on bush track

~ Sponsored Content ~ Kids Ride Shotgun has entered the bike game with the launch of its new high-spec Dirt Hero off-road balance bike. Known for introducing kids to mountain biking through its shotgun child seats, the brand’s new runner bike is the next step in a parents’ pathway to raising an MTB kid –…

Pirelli Product Recall for P Zero Race Tyres

Pirelli Store exterior

~ Sponsored Content ~ Pirelli has issued a product safety recall for its P Zero Race TLR and P Zero Race TLR Classic road tyres because of the potential for the bead to become unseated. The recall is for two tyres manufactured between 6th March and the 18th June 2023: Retailers and consumers are advised…

Bike Store Wisdom Secures a Decade of Lock Innovation

A parked bike locked to street bike rack

~ Sponsored Content ~ It’s 10 years since KWT Imports general manager and Park Lock founder Eamon Thompson wisely heeded the advice of a Melbourne bike store owner calling for a greater selection of quality U locks for bikes. Eamon was visiting the Bike Zone store when its owner, Mocha Ishay, declared the market was…

Home Grown Excellence from Lusty – Champions Choice and Albek

Various sized bottles of sealant

~ Sponsored Content ~ Champions Choice is a Lusty Industries house brand built from listening to dealers in Australia and around the world for a solution for bulk tubeless sealant that offered exceptional shelf life, high performance and cost efficiency. It limits waste by reducing use of smaller bottles that are thrown away and, most…

Heart and Soul of Shoe Evolution

Crankbrothers Mallet Shoe with pedal

Are cycling shoes that automatically tighten and adjust their cleat position on the horizon? US patent applications reported by the UK’s road.cc website suggest Shimano is working on both features. In April, road.cc reported Shimano had applied for a patient for dial-adjusted cycling shoes that automatically adjusted their tension in response to sensors on the…