POC Moves to Direct Sales Support in NZ

By Scott Green | 13th October 2022 |
Sam Wethey

Christchurch, NZ Swedish helmet and apparel brand POC is establishing direct sales support for its retailers in NZ, beginning with snow sports businesses from the start of this month and incorporating cycling retailers from April 2023. “Christchurch-based POC New Zealand, a subsidiary of POC Sweden which launched in 2019 as an APAC regional support office,…