Clothing, Helmets, Eyewear, Bags
Euro Flair with an Aussie Edge
~ Sponsored Content ~ Sub4 is an Australian based company that specialises in cycling and triathlon gear, offering both off-the-peg and made-to-order custom designs. They also offer custom clothing for running, rowing, weight lifting, swimming, speed skating and a host of other activities—it’s a diverse and expansive portfolio that they’ve developed over many years. Of…
How Home-Grown Brand Cinettica is Gaining a Loyal Following
POC Makes Bold and Safeguarded Expansion in Australia
– Sponsored Content – POC products have always made a strong statement with their safety features and bold aesthetics. Now POC’s expansion in Australia is making an equally strong statement about the company’s commitment and plans for the local market. Just one year after creating a new Australian subsidiary to distribute all its products, POC…
Dressed For Success – Six Tips for Selling Apparel
Many bike retailers have a love-hate relationship with cycling apparel. The need for cyclists to regularly replace knicks, jerseys and gloves can generate valuable business for dealers – not to mention the time, effort and funds many riders invest in how they look. However, the variations required – different sizes, colours and tweaks in style…