Posts by Anna Gurnhill
Sustainable Bikes, Saddles and Helmets
By Anna Gurnhill This month we delve further into some industry initiatives that are taking place to help cycling’s contribution to environmental outcomes. This is by no means an exhaustive research or commentary on the many great things happening across this space, but highlights a few sustainable bike, saddle and helmet brands and products. Bikes…
How Sustainable are Bicycle Tyres and Tubes?
Anna’s most recent blog provided some initial discussion around the sustainability and ethics of cycling products, primarily focusing on cycling kit and apparel. We continue the theme this month, to help position you to respond to customer queries and curiosity in this space. This month, we look at tyres and tubes – arguably the most…
How Sustainable are the Products You Sell?
Most of us in the bicycle industry already well understand that cycling is a sustainable mode of transport and provides positive environmental outcomes through its contribution to urban mobility and transport solutions. It is also reasonably well accepted that the bicycle brings about community cohesion and social sustainability in areas where bikes are ridden frequently…
Equipping Your Customers for Their Next Adventure
In last month’s blog, we heard from two local retailers about their identification of the need to equip local cyclists for new adventures. This month let’s delve further into what that means for you. Second waves not withstanding, travel restrictions are easing, to varying extents across the country and in different regions. Lo and behold,…
Two Dealers See Opportunities Ahead for Bicycle Tourism
By Anna Gurnhill This month I spoke with two local bike retailers about their perspectives on bicycle tourism, and what it means for their business. Phil Hopkins, Kingston Foreshore Cycles, ACT I admit, I was thrown at the outset of my chat with Phil at Kingston Foreshore Cycles when – not long into the conversation…
As We Come Out of Lockdown, Cash in on Bike Tourism!
There have been positive outcomes for cycling as a result of COVID-19, including a boom in bicycle sales and mechanical services. These have come about as a result of many factors including more people enjoying the benefits of cycling for mental and physical health, commuting and family time together; grassroots and Government initiatives to make…
How to Improve Your Bike Store’s Appeal for Women
Whist females sadly comprise only a small percentage of overall cyclists in Australia they are, nonetheless, an important audience for all bike retailers.Somewhere around just 10% of cyclists are women, across all types of riding – commuting, leisure, mtb and road/gravel. But there has been improved media coverage and further progress towards gender parity –…
Three Simple Ways to Attract More Bicycle Tourists to Your Business
Those elusive bicycle tourists – Who are they? Where are they coming from? How do they hear about you and support your local business? Attracting local cyclists to your business can be hard enough, let alone those visiting from who-knows-where. How do you possibly position your business and market to those visiting from all corners…
Three Ways You Can Capitalise on the Bicycle Tourism Boom
The global bicycle tourism industry is worth three times more than the bicycle product industry. If you own a bike store, it’s worth paying close attention to this experience-based side of the industry. You’ll want to stay abreast of the radical transformations of the bicycle tourism industry and its ever-growing audience, including cyclists from all…