Echelon Return to Road Wheel Royalty

CarbonWorks bike

Mystic, US Aero wheel specialist Princeton CarbonWorks has signed Echelon Sports as its new distributor in Australia. The young US company heralded the new partnership as an “exciting new chapter in our journey of providing top-tier cycling products to the cycling market in Australia”. Princeton CarbonWorks was founded by three elite rowers who turned cyclists…

SCV Imports Signs with High-Principle Bikepacking Brand

Close up of bike handlebars with pack

Tuggerah, NSW SCV Imports has become the exclusive distributor for the UK’s Apidura, to introduce its bikepacking products to the Australian market. Apidura is an independent, family run business based in London, with a focus on precision-crafted bikepacking luggage, while standing against “aggressive marketing, impulse consumption and waste”. It was established in 2013 by Tori…

New Models and Italian Base for Benzina Zero

electric moped

Brisbane, Queensland E-Mobility manufacturer Benzina Zero is continuing its steady ascendance with the release of three new models in spring – e-mopeds the Vasto and V-50 and the company’s first e-scooter, the V-10. The Vasto has a classic European scooter style and has been named after the town that is home to Benzina’s new European…

Places Remain for Free and Fast-Tracked Mechanic Qualifications

Interior of bike mechanic training facility

Sydney, NSW Spots are still available in the Bicycle Mechanic Training Institute’s (BMTI) new fast-tracked and fee-free course enabling experienced bicycle mechanics in NSW to gain nationally recognised qualifications. BMTI, a subsidiary of 5 Star Training and Consulting, is participating in the NSW Government’s Trade Pathways for Experienced Workers program to enable seasoned mechanics to…

New Sales Appointments: Groupe Sportif & TEBCO

Portrait of Peter Raillon

Melbourne, Victoria Distributor Groupe Sportif has appointed a new territory sales manager for NSW, Peter Raillon. It marks a return for Peter, who has served in a similar role with the Melbourne-based distributor, as part of his more than 20 years’ experience in the Australian bicycle and motocycle retail and wholesale industries. Group Sportif spokesperson…

E-Bike Material Innovations: Ossby, Cyclik & My Esel

Two people with ebike on display at expo

Frankfurt, Germany Bicycle manufacturers continue to experiment with new materials – in their quests for greater sustainability, durability or just a better ride – with several major innovations on display at Eurobike 2023. While Madrid company Ossby attracted attention for the radical design of its Geo folding bike – and very rapid folding mechanism –…

Bosch Smart System Tweaks for Enhanced Flexibility

Man sitting with emountain bike on phone

Stuttgart, Germany Greater flexibility in lock activation and more opportunities to customise displays and drive modes are among Bosch’s tweaks of its Smart System for the 2024 season. Updates by Bosch eBike Systems to its eBike Flow App will allow riders to use their Bosch Kiox 300 and Kiox 500 displays to turn their bike’s…

Industry Briefs: Giant, Merida, Trek Travel & Scott Sports SA

Two people racing road bikes

Giant has been crowned as Australia’s best-rated bicycle brand in an annual award conducted by a prominent consumer guide website. The Finder Retail Awards pitched Giant against 10 other bike brands that received enough customer reviews between November 2022 and February 2023 to be eligible for the category. The awards assessed each eligible brand on…

Cycling Luminary Awards Invite Nominations

Group of Award recipients

Canberra, ACT Nominations are open for this year’s We Ride Australia Cycling Luminaries Awards, which will be announced at a gala dinner in Canberra on 15th November. The awards have been held for over 20 years to shine a spotlight on the people, places and programs that are getting more people riding throughout Australia. “The…

Vivente Brings Made In Australia Ambitions to Life

Three people at bike expo

Sheffield, Tasmania The small Tasmanian dairy town of Sheffield has a new cottage industry, with bike sector stalwart Noel McFarlane launching a touring bike factory in his recently adopted hometown. The small-scale, two-person operation is the latest chapter for Noel’s long-standing touring brand, Vivente – bringing its production onto Australian shores, focusing on just two…