Bikecorp Partnership Illuminates Knog Path Towards Ambitious Growth

Four men at bike expo

Melbourne, Victoria Knog has signed Bikecorp as its new Australian distribution partner, as the brand aims for “ambitious” growth targets with its award-winning bicycle lights, security devices and growing portfolio of other cycling and outdoor products. “As a proud Australian-based business, it was imperative to us that Knog’s Australian distributor shared Knog’s ambitious targets for…

FE Sports Announces Exclusive Australian Distribution of Campagnolo

Campagnolo Eurobike display

Brisbane, Qld Brisbane based importer and wholesaler FE Sports released a statement on Thursday 13th July announcing that they would be the exclusive distributor of Campagnolo for the Australian market. “We are excited to partner with Campagnolo and bring their exceptional cycling components to the Australian market,” said Darren Harper, General Manager of FE Sports.…

Bicycle Depot Opening New Store in Melbourne

Man standing with bike at expo

Melbourne, Victoria A new bicycle and accessories showroom in Melbourne will be opened next month by Tom Sherlock – his latest venture in a bike industry career spanning almost half a century. Tom is preparing to open the Bicycle Depot showroom in Epping, to accompany his online sales operations of the same name, and with…

Free, Fast and Nationally Recognised Qualifications for Experienced Mechanics

Bicycle mechanic training facility

~ Sponsored Content ~ Experienced bicycle mechanics in NSW can now gain nationally recognised qualifications through a fast-tracked and fee-free course offered through the Bicycle Mechanic Training Institute. BMTI, a subsidiary of 5 Star Training and Consulting, is participating in the NSW Government’s Trade Pathways for Experienced Workers program to enable seasoned mechanics to increase…

Bike Store Wisdom Secures a Decade of Lock Innovation

A parked bike locked to street bike rack

~ Sponsored Content ~ It’s 10 years since KWT Imports general manager and Park Lock founder Eamon Thompson wisely heeded the advice of a Melbourne bike store owner calling for a greater selection of quality U locks for bikes. Eamon was visiting the Bike Zone store when its owner, Mocha Ishay, declared the market was…

Home Grown Excellence from Lusty – Champions Choice and Albek

Various sized bottles of sealant

~ Sponsored Content ~ Champions Choice is a Lusty Industries house brand built from listening to dealers in Australia and around the world for a solution for bulk tubeless sealant that offered exceptional shelf life, high performance and cost efficiency. It limits waste by reducing use of smaller bottles that are thrown away and, most…

Drifting into Urban Sector with Newcastle Store Purchase

Bicycle store shop front

Newcastle, NSW Newcastle retailer Drift Cycles is expanding into the urban market by purchasing another store in the coastal NSW city, Metro Cycles. The owners of Metro Cycles, Lyn Patrick and Bernard Hockings, announced last week they have entered into an agreement to sell their Bellevue Street business to Drift Cycles, which has previously had…

SRAM Ends Longstanding Partnership with Echelon Sports

Two men

Brisbane, Queensland SRAM has ended its partnership with its Australian distributor, Echelon Sports. SRAM’s APAC director of sales, David Evans, issued a statement last month declaring: “After consideration of the current market conditions in Australia and the changing needs of the customer, SRAM has made the difficult decision to end our long-standing partnership with Echelon…

Perth Investor Revives Tiller

Woman standing with Tiller ebike

Fremantle, WA Fremantle e-bike manufacturer Tiller has been rescued by a new investor, Perth company Electro Ventures, Tiller founder and owner Julian Illich announced this month. Julian said the venture will move forward as Tiller 2.0, which will shift the business model to a lease-to-buy model, with weekly payments instead of up-front payment. He said…

Four New Board Members for Bicycle Industries Australia

Two men at expo

Melbourne, Victoria Bicycle Industries Australia’s board has been bolstered by a number of newcomers, including representatives of the nation’s three largest bike brands. Delegates from Specialized Bicycle Components (planning and operations manager Wade Budden), Trek Bicycle Asia Pacific (advocacy and engagement manager Mark Eedle) and Giant Group (marketing manager Alistair Wilson) were confirmed as new…