Instant Recognition is Key to Flock Success

rear bike light

~ Sponsored Content ~ A trail blazing new bicycle taillight developed in Australia is helping motorists more quickly recognise cyclists at night … and many riders and retailers are swiftly recognising why that’s a great development. The Flock Light, developed by Melbourne company Flock Project, is the world’s first ‘bio-motion’ rear bike light, directing light…

Evamos Big on Adventure, Small in Stature and Price

Tribe Bikes Evamos Cargo Bikes

~ Sponsored Content ~ Newcastle company Tribe Bikes has made high quality cargo bikes an option for more families by releasing its new Evamos Longtail. The Evamos frame, drive train and componentry are comparable to many high-end imported cargo bikes, but with a price tag thousands of dollars cheaper. “No longer are bike shops having…

Reynolds – Reputation & All-Road Reliability

Reynolds Bicycle Wheel

~ Sponsored Content ~ With 70 years of experience in carbon manufacturing as well as good exposure through OEM spec and elite rider sponsorship, Reynolds is stacked with credibility when it comes to composite wheels. BikeSportz is the official Australian distributor and they hold good stock across the board; from their wide-trail MTB wheels to…

Raising the Dirt on Campagnolo’s Purist Reputation

Pile of bicycle parts

~ Sponsored Content ~ Few brands conjure notions of road cycling purist quite like Campagnolo. However, its reputation for quality and prestige is expanding beyond tarmac aficionados, with the company releasing its first gravel wheels and group set. The Ekar group set, named after a climb close to Campagnolo’s headquarters in Italy, has burst onto…

Hope Quality, Maximum Value

Hope Fortus wheel

~ Sponsored Content ~ When it comes to MTB components, you’ll be hard pressed to find a name with better brand credibility than Hope. What may come as a surprise is the competitive pricing that’s offered within the Hope range; something that’s demonstrated perfectly by their Fortus wheels. These tubeless compatible wheels are machine built…

VelectriX – Aussie Design & Local Support

Mountain biker riding on trail

~ Sponsored Content ~ Initiated in 2014, the VelectriX brand was born on the Sunshine Coast of Queensland. At the time, there was a distinct lack of quality options around the $2,000 mark and anything in that price area came with next-to-no aftersales support or warranty. From humble beginnings with a low-fuss, high quality hub-drive…

BBB Helmets – Stock-up for Summer

BBB Helmet

~ Sponsored Content ~ Summer is looming, and with longer daylight hours and more ride-friendly weather, it’s prime-time to stock-up and capture those extra sales. With six key models in their summer line-up, BBB has a varied range that covers just about all bases; from youth to commuter, MTB to performance road. This range shares…

Santini – Premium Italian Gear for Your Store

Cyclist wearing Santini

~ Sponsored Content ~ From as far back as the 1960s, Santini has been synonymous with premium cycle clothing. This classic Italian brand has been an innovator from the outset and was one of the first to introduce lycra to cycling shorts and the anti-bacterial chamois in 1976. Their clothing has been absolute legends of…

BikeSportz – Dialled Dirt Division

MTB riding downhill

~ Sponsored Content ~ Covering a broad range of MTB component categories, BikeSportz has partnered with brands that allow them to cater for everyone; from entry level shredders to cashed-up enthusiasts. From pedals to saddles, cranks and clothing, BikeSportz has a comprehensive range of gear to meet your customers’ mountain bike needs. Their pedal line-up…

Bone Phone Mount; Secure, Versatile & Competitively Priced

stem and bar mounts

~ Sponsored Content ~ Whether it’s for navigation, hands-free communication or using Strava to track a ride, smart phones remain a constant companion—even whilst on the bike. As a result, we’re seeing a growing demand for phone mounts and they can make an easy POS item. Wanting to gain a piece of this market, KWT…