3T Appoints Julian Green to Introduce its Bikes to Australia

Man posing with bike at bicycle expo

Bergamo, Italy Italian premium gravel and road bike brand 3T has appointed industry veteran Julian Green as its sales representative for Australia. The Sydney-based consultant brings 20 years of experience in the bike industry, specialising in sales and business development. “Julian has a proven track record of building successful sales strategies for brands like Shimano,…

Perth Investor Revives Tiller

Woman standing with Tiller ebike

Fremantle, WA Fremantle e-bike manufacturer Tiller has been rescued by a new investor, Perth company Electro Ventures, Tiller founder and owner Julian Illich announced this month. Julian said the venture will move forward as Tiller 2.0, which will shift the business model to a lease-to-buy model, with weekly payments instead of up-front payment. He said…

Bosch Unveils its Lightest Drive System

Close up of Bosch ebike

Frankfurt, Germany Bosch has targeted the lightweight e-bike market with its Performance Line SX drive system unveiled to coincide with Eurobike 2023, setting a new power-to-weight benchmark in the sector. At 2kg for the motor – and 4kg combined for the motor, battery, remote and system controller – the system produces 600w of power at…

Pinion First for Integrated Drive and Gearbox Systems

Person wearing helmet standing with bicycle at bike expo

Frankfurt, Germany The world’s first integrated e-bike drive and gearbox shift system to go into production has been unveiled by German company Pinion, 13 years after it revolutionised the market with the release of its 18-speed e-bike gearbox. The Pinion Motor Gearbox Unit (MGU) incorporate a brushless full-power electric motor and the company’s gearbox, with…

Schwalbe Releases First 100% Recycled Rubber Tyre

Man posing with recycleable tyre display

Frankfurt, Germany The first tyre with its own circular production-recycling process, the Schwalbe Green Marathon, has been released at Eurobike 2023 and picked up the event’s sustainability Green Award. Green Marathon tyres are manufactured from 100% recycled black rubber, sourced from used bike, car and truck tyres accumulated and stored by Schwalbe over the past…

Four New Board Members for Bicycle Industries Australia

Two men at expo

Melbourne, Victoria Bicycle Industries Australia’s board has been bolstered by a number of newcomers, including representatives of the nation’s three largest bike brands. Delegates from Specialized Bicycle Components (planning and operations manager Wade Budden), Trek Bicycle Asia Pacific (advocacy and engagement manager Mark Eedle) and Giant Group (marketing manager Alistair Wilson) were confirmed as new…

Publisher Phil Latz Adds Media Sales Role

Man standing at beach with bicycle in background

Wollongong, NSW The Latz Report publisher Phil Latz has decided to also take over the role of media sales manager. “We’ve had some challenges in successfully filling this role over the past six months,” Phil said. “As all business owners know, it’s been a very tough recruitment environment in the current era of full employment.…

Huge Interest in the Stratospheric Top End of Handmade Market

Above view shot of opening night at the annual Handmade Bicycle Show Australia

Williamstown, Victoria If you added up the production of every hand maker of bicycles in Australia it would probably still only amount to a fraction of 1% of the total Australian bicycle market, by volume. But that doesn’t stop people coming in their thousands to see the annual Handmade Bicycle Show Australia (HBSA). They come…

PSI Bags Exclusive Partnership with EVOC

Person sitting on bench seat with bicycle

Melbourne, Victoria Munich-based bag and backpack manufacturer EVOC has announced a new exclusive distribution agreement in Australia with PSI Cycling. It confirmed its agency with Groupe Sportif will cease on 1st September 2023. EVOC, established in 2008, has been a leader in the evolution of high-quality, sporty backpacks, protection wear, bags and luggage for cyclists,…

VelectriX Parts Ways with Advance Traders

Sunshine Coast, Queensland E-Bike manufacturer VelectriX has terminated its exclusive distribution agreement with Advance Traders. The Sunshine Coast-based business announced it will no longer supply bikes to 99 Bikes, the retail arm of Pedal Group that also owns Advance Traders, and will not have any direct-to-consumer sales. Instead, VelectriX would focus on selling through independent…