Features
Drive More Customers To Your Shop With Podium
– Sponsored Content – In today’s hyper-digital world, having an online presence is key to a business’s success. In addition to websites, blogs, and social media profiles, having positive online reviews can play a defining role in the success of your shop. In fact, over 90% of consumers seek out and read customer reviews prior…
Identification is a Key Component to Reducing Bike Theft
– Sponsored Content – Bike theft doesn’t just leave the bike owner feeling devastated. Customer concern about potential theft is a major impediment to bike shops selling more bikes and bikes of greater value. A bike lock is a necessary deterrent to opportunistic theft but on its own offers little protection against determined recidivist bike…
Mountain Bikes – Will the MTB Sales Boom Continue?
There’s no doubt that mountain bike sales have been going through a boom over recent years. To our industry’s collective disadvantage, unlike the USA and Europe, in Australia we don’t collaborate to produce sales statistics broken down to type of bike. Therefore this article can only be based upon anecdotal evidence from within Australia and…
Three Retailers Share Why They Offer Consumer Finance
– Sponsored Content – Should you be offering consumer credit in your store, and if so, through which provider? We recently spoke to three Australian bicycle retailers who could hardly have been more diverse in terms of their geographical spread and business formats. One business has been built around bike hire and hosting rides on…
World Class Wheels With Superior Service and Margins
– Sponsored Content – For more than eight years, Brisbane based Craftworx has been steadily building its reputation not only as a top quality wheel builder but as an Australian wheel manufacturer. But many dealers across Australia may not be aware that Craftworx also design their own wheels from the ground up, all of which…
MicroSHIFT – Offers High Quality and Value for Money
– Sponsored Content – Queensland-based KWT Imports has recently been appointed as the Australian distributor for MicroSHIFT and will be offering this great quality drive-train product through its extensive dealer network. MicroSHIFT, a Taiwanese drivetrain brand, has been flying under the radar for some time, building OEM spec components since 1999. Recently, MicroSHIFT came out…
How Sustainable are the Products You Sell?
Most of us in the bicycle industry already well understand that cycling is a sustainable mode of transport and provides positive environmental outcomes through its contribution to urban mobility and transport solutions. It is also reasonably well accepted that the bicycle brings about community cohesion and social sustainability in areas where bikes are ridden frequently…
Annual Dealer Guide – Clothing and Helmets
What Fits You Best? Clothing and helmets are both high turnover P&A categories within the bicycle industry that also offer dealers the potential of high margins, but not without challenges. On the plus side, you can stock and display a large amount of product in a relatively small floor space, so the margin per square…
