We’re Changing The Latz Report Newsletter Frequency

Wollongong, NSW

From this month, we’ll be publishing The Latz Report newsletter once per month.

Each newsletter will include both our popular How’s Business? column and an Annual Guide.

When we launched The Latz Report, we were publishing a monthly newsletter. Then from the start of 2022, we increased the frequency to twice per month. However, we have not seen any increase in advertising revenue since increasing the frequency and I have decided that reverting to monthly newsletters is the wisest business decision, for at least the next financial year.

Our sister title, Micromobility Report, will also be reverting to monthly newsletters and publication of the two newsletters will continue to alternate, now usually two weeks apart.

I greatly appreciate the ongoing strong interest from our subscribers. Our newsletter open rates are consistently more than double the trade newsletter average and I thank our small team including Scott, Marli, Gary and Barrie for doing such a great job that results in such strong readership.

Here is our Latz Report schedule going forward for the 2023/24 financial year.

MonthDateAnnual Guide
Jul-2314th JulyHouse Brands & all other P&A
Aug-234th AugustKids Bikes, Scooters & Skateboards
Sep-231st SeptMountain Bikes
Oct-236th OctClothing, Helmets, Eyewear, Bags & Protective Gear
Nov-233rd NovAdult Bikes (all apart from MTB E-bikes and Cargo which are in other months)
Dec-231st DecWheels & Tyres
Jan-2419th JanBottles, Hydration & Nutrition
Feb-242nd FebNone – due to Christmas / January holidays
Mar-241st MarE-bikes and Cargo Bikes
Apr-245th AprIndoor Trainers, Electronics, Lighting & Cameras
May-243rd MayBusiness Products & Services
Jun-247th JuneShoes & Pedals

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