Posts Tagged ‘Merida’
Study Finds that K-Mart Bikes Cost More Than IBD Bikes
Sydney, NSW Year after year, independent bicycle dealers (IBD’s) miss out on sales of entry level bikes because the customer thinks it’s cheaper to buy a bike from K-Mart or another mass merchant. All of us in the bike industry know that most mass merchant bikes are rubbish! But it’s hard to get a sale…
Industry Briefs: Giant, Merida, Trek Travel & Scott Sports SA
Giant has been crowned as Australia’s best-rated bicycle brand in an annual award conducted by a prominent consumer guide website. The Finder Retail Awards pitched Giant against 10 other bike brands that received enough customer reviews between November 2022 and February 2023 to be eligible for the category. The awards assessed each eligible brand on…
Exclusive Interview: 99 Bikes’ Departing Founder Reflects upon Lessons, Wins and Massive Future Expansion
Brisbane, Queensland When Matt Turner founded 99 Bikes in 2007, he had no prior bike industry experience, apart from being a keen triathlete being a dissatisfied customer of his local bike stores. Little did those stores who gave him bad service at the time realise, they’d be sowing the seed for what is already by…
Bikes International and Five Bike Barn Stores Acquired by The Pedal Group
The trend for closer integration between Australia’s and New Zealand’s bicycle industries is about to continue with a major acquisition by the Queensland based Pedal Group, the entitity includes Advance Traders and 99 Bikes. “We take over five shops on 1st July and we also buy the Bikes International wholesale stock on 1st July,” said…
Innovation Keeps Merida at the Cutting Edge
– Sponsored Content – Unlike most brands whose bikes are sourced from third party manufacturers, Merida develops and manufactures their bikes in-house. “We have our own factory, which lets us focus on the development and quality of our extensive range. It’s a unique advantage,” said Mark Rycroft, National Brand Manager for Merida. Merida’s best selling…