Posts Tagged ‘MTB’
Protective Clothing Specialist Signs with BikeCorp
Cape Town, South Africa South African protective equipment brand Leatt has signed Bikecorp as its Australian distributor. Leatt was founded in 2005 by Dr Chris Leatt, when the company entered the MTB protection market with its revolutionary neck brace that went on to win several awards in the MTB and motocross sectors. Over the past…
Lofty Standards Driven by Performance Not Fashion
~ Sponsored Content ~ Italian apparel and protective clothing brand Alpinestars is focused purely on what makes riders faster and safer. It works hand-in-hand with many of the world’s fastest athletes in a ‘race on Sunday, innovate on Monday’ approach to develop the best apparel and safety equipment for riders of all abilities. Emboldened by…
Dealer Back-up Drives VelectriX Growth
~ Sponsored Content ~ Necessity isn’t just the mother of invention. It can also be the foundation of some very astute business decisions. Sunshine Coast bike store owner Daniel Whiting launched his own e-bike brand, VelectriX, in 2013 when he couldn’t find the right stock to fill an important niche in his stores. “We started…
Running Ryfe With High Value MTB Accessories
~ Sponsored Content ~ Ryfe, according to online reference site Urban Dictionary, is an expression of excitement when something is cool or exceptional value. “From the outset, our objective with Ryfe has been to create an Australian brand that supports the industry by creating value for riders.” Distributor KWT Imports thought those definitions perfectly summed…