Trade
Keego Poised For Australian Arrival This Year
Frankfurt, Germany A Taiwanese-based company exclusively focused on supplying e-cargo bikes for commercial delivery services expects to expand into Australia by the end of the year. Keego, a young company which made its debut at Eurobike in 2022, says it is talking to three Australian distributors and is expecting to have its first order for…
Bikecorp Partnership Illuminates Knog Path Towards Ambitious Growth
Melbourne, Victoria Knog has signed Bikecorp as its new Australian distribution partner, as the brand aims for “ambitious” growth targets with its award-winning bicycle lights, security devices and growing portfolio of other cycling and outdoor products. “As a proud Australian-based business, it was imperative to us that Knog’s Australian distributor shared Knog’s ambitious targets for…
FE Sports Announces Exclusive Australian Distribution of Campagnolo
Brisbane, Qld Brisbane based importer and wholesaler FE Sports released a statement on Thursday 13th July announcing that they would be the exclusive distributor of Campagnolo for the Australian market. “We are excited to partner with Campagnolo and bring their exceptional cycling components to the Australian market,” said Darren Harper, General Manager of FE Sports.…
SRAM Ends Longstanding Partnership with Echelon Sports
Brisbane, Queensland SRAM has ended its partnership with its Australian distributor, Echelon Sports. SRAM’s APAC director of sales, David Evans, issued a statement last month declaring: “After consideration of the current market conditions in Australia and the changing needs of the customer, SRAM has made the difficult decision to end our long-standing partnership with Echelon…
3T Appoints Julian Green to Introduce its Bikes to Australia
Bergamo, Italy Italian premium gravel and road bike brand 3T has appointed industry veteran Julian Green as its sales representative for Australia. The Sydney-based consultant brings 20 years of experience in the bike industry, specialising in sales and business development. “Julian has a proven track record of building successful sales strategies for brands like Shimano,…
Perth Investor Revives Tiller
Fremantle, WA Fremantle e-bike manufacturer Tiller has been rescued by a new investor, Perth company Electro Ventures, Tiller founder and owner Julian Illich announced this month. Julian said the venture will move forward as Tiller 2.0, which will shift the business model to a lease-to-buy model, with weekly payments instead of up-front payment. He said…
Bosch Unveils its Lightest Drive System
Frankfurt, Germany Bosch has targeted the lightweight e-bike market with its Performance Line SX drive system unveiled to coincide with Eurobike 2023, setting a new power-to-weight benchmark in the sector. At 2kg for the motor – and 4kg combined for the motor, battery, remote and system controller – the system produces 600w of power at…
Pinion First for Integrated Drive and Gearbox Systems
Frankfurt, Germany The world’s first integrated e-bike drive and gearbox shift system to go into production has been unveiled by German company Pinion, 13 years after it revolutionised the market with the release of its 18-speed e-bike gearbox. The Pinion Motor Gearbox Unit (MGU) incorporate a brushless full-power electric motor and the company’s gearbox, with…
Schwalbe Releases First 100% Recycled Rubber Tyre
Frankfurt, Germany The first tyre with its own circular production-recycling process, the Schwalbe Green Marathon, has been released at Eurobike 2023 and picked up the event’s sustainability Green Award. Green Marathon tyres are manufactured from 100% recycled black rubber, sourced from used bike, car and truck tyres accumulated and stored by Schwalbe over the past…
Four New Board Members for Bicycle Industries Australia
Melbourne, Victoria Bicycle Industries Australia’s board has been bolstered by a number of newcomers, including representatives of the nation’s three largest bike brands. Delegates from Specialized Bicycle Components (planning and operations manager Wade Budden), Trek Bicycle Asia Pacific (advocacy and engagement manager Mark Eedle) and Giant Group (marketing manager Alistair Wilson) were confirmed as new…