Each year most of the companies that import ebikes into Australia share their sales data on a confidential basis. The figures are collated by an independent third party and only a total number is released by Bicycle Industries Australia (BIA).
The numbers only relate to the participating companies which in 2018/19 were: Advance Traders, Adventure Brands, Bike Box, Bike Corp, Corratec, Dyson, Electric Vehicles, Giant, Omafiets, Pon.Bike Australia, PSI (formerly Monza Imports), Ride, Rilu Trading, Sheppard Cycles, SOLA Sports, Solar, Switched On, TEBCO, Trek, Velectrix, Riese & Muller.
In 2019/20 the participants were: Advance Traders, Bike Box, Bike Corp, Dyson, Electric Vehicles, Giant, Omafiets, Pon.Bike Australia, PSI (formerly Monza Imports), Ride, SOLA Sports, Switched On, TEBCO, Trek, Global Fitness and Leisure, Leitner and Specialized.
In summary between 2018/19 and 2019/20 the companies dropping out were Adventure Brands, Corratec, Rilu Trading, Sheppard Cycles, Solar, Velectrix and Riese & Muller.
The companies coming in were Global Fitness and Leisure, Leitner and Specialized.
Because of these changes, caution should be used when comparing the data from one year to the next. We feel that the combined sales of those dropping out would roughly equal those coming in, but that is only an assumption, so the two years’ figures are not directly comparable.
These companies typically sell ebikes of better quality though independent bicycle dealers.
Any ebikes brought in by other companies who do not participate in the data collection program are not included in the total. This would include a large number of ‘no name’ mainly Chinese sourced low priced ebikes.
In the 2018/19 financial year (1st July to 30th June) 32,500 ebikes were sold by the participating companies. The data has just been released for 2019/20 and the total sales for that financial year were 48,000, an increase year on year of 47.6%.