Bikecorp Partnership Illuminates Knog Path Towards Ambitious Growth

Four men at bike expo

Melbourne, Victoria Knog has signed Bikecorp as its new Australian distribution partner, as the brand aims for “ambitious” growth targets with its award-winning bicycle lights, security devices and growing portfolio of other cycling and outdoor products. “As a proud Australian-based business, it was imperative to us that Knog’s Australian distributor shared Knog’s ambitious targets for…

Business Focus Gives Huge Sea Otter an Interbike Feel

Aerial view of Sea Otter Bike exhibition outdoor event

Monterey, US A total of 528 exhibitors, representing more than 1,000 brands, came to the Sea Otter Classic last month, jamming the Laguna Seca Raceway exhibition area, setting records for attendance, reaffirming the event’s hold on the US bicycle industry, and enhancing its growing cachet among a bevy of foreign exhibitors. Australia was represented by…

Brighter, Lighter and Unburdened by Over Analysis

Two cyclists riding with headlights on

Melbourne, Victoria Melbourne-based company Knog has foreshadowed it’s about to get a lot more upfront with its lighting designs, with the imminent release of a new range of high-powered headlights. Knog cofounder and owner Hugo Davidson predicted the range, scheduled for release in April, will be a gamechanger despite taking a more simple approach compared…

Alarming Popularity for Little Scout

Scout security device on bicycle frame

Melbourne, Victoria Global markets might be tightening for many cycling products but one award-winning accessory by Melbourne company Knog is enjoying alarming popularity. The cycling accessories brand recently claimed the new Urban category at the 2023 Design and Innovations Awards in Europe, with its Scout security device launched last year. The success is the latest…

Knog Celebrates Two Shining Decades of Being Different and Unboring

Hugo Davidson and Harry

Melbourne, Victoria A global ground breaker in bicycle lighting and accessory design, Melbourne’s Knog, this month celebrates its 20th anniversary – two decades of shaking things up and generating its share of controversy. The company has shone a path for many brands in the industry, as it has established strong markets in over 45 countries…

Knog Announces New Partnership with Wide Open Distribution

On 15th August, Melbourne based design company Knog announced a new partnership with Wide Open Distributors in New Zealand. Knog has been designing and producing bicycle products and accessories for over 15 years and has been selling products into the New Zealand market for seven of those years. Previously, Knog had partnered with Bikes International.…

Knog Announces New Products & NZ Dealer Direct

– Sponsored Content – Innovative Australian global success story Knog is announcing a change of distribution for the New Zealand market. Effective from March 2020 Knog will be going ‘Dealer Direct’ for New Zealand, ending their previous distribution arrangement with Bikes International. Knog already successfully operates dealer direct for a small group of Australian dealers,…