Production Revolution Brings German Giant to Australia

Erhard Büchel standing with bike

~ Sponsored Content ~ Few Australian cyclists will know the name but an increasing number will be riding bikes with Büchel parts and accessories. For the past 102 years, the family-owned German company has done a thriving B2B trade providing various parts to bicycle manufacturers, including a growing number of brands prominent in Australia. Cube,…

Smart Moustache Devotee Bringing Stylish Fun to Australia

People riding Moustache bikes through the mountains

~ Sponsored Content ~ Kiwi entrepreneur Campbell Read was an e-bike pioneer, even by New Zealand standards. The Queenstown-based distributor and bike store owner was the first person to bring Bosch-powered e-bikes to NZ, after experiencing the first-generation Bosch motor at Eurobike 2013. “Campbell and his ChargeAbout team are launching a concerted campaign to bring…

Dealer Back-up Drives VelectriX Growth

Person riding VelectriX bike on bush track

~ Sponsored Content ~ Necessity isn’t just the mother of invention. It can also be the foundation of some very astute business decisions. Sunshine Coast bike store owner Daniel Whiting launched his own e-bike brand, VelectriX, in 2013 when he couldn’t find the right stock to fill an important niche in his stores. “We started…

New Cycling Boom Brings Diverse Opportunities for Adult Bikes

Wollongong, NSW It’s a decade since cycling became ‘the new golf’. A decade since the start of a surge in bikes sales in Australia that was, to a large degree, driven by older professionals looking for something new as a social outlet, as a means to collect new toys and, to be fair, improve their…

SCV Heads the Pack for Fun and Adventures

Stuart Voysey at SCV Imports

– Sponsored Content – Tuggerah, NSW Enjoyment and adventure are essential for Stuart Voysey and his team at SCV Imports. They’ve long been driving forces for how SCV does business – and how they spend time on their bikes – and now the mass cycling market is starting to follow them down that path. Since…

Oceania’s Brands to Inspire

Oceania Cycle Sports - Fuji and Breezer display

– Sponsored Content – Melbourne, Victoria They say authentic stories inspire and Oceania Cycle Sport distribute a range of product sure to provide plenty of inspiration. The Melbourne-based company is a distributor for SE Bikes and Breezer Bikes – two revered brands that pioneered BMX and mountain bikes respectively. In addition, the Oceania Cycle Sport…

Orbea Rallon – Born for Enduro

2022 Orbea Rallon enduro bicycle

– Sponsored Content – There’s no hiding from it, 2022 is approaching hard and fast, and it’s coming with a good dose of optimism! Orbea is certainly working hard to make 2022 a winner and this is evident in some of their prominent new releases; take the Rallon enduro mountain bike for example… While the…

Tuesday for Beach Crusin’

Tuesday Cycles Beach lifestyle bicycles

– Sponsored Content – Well, every day is for beach cruising with Tuesday Cycles. This US based brand was established in 2016 and remains dedicated to capturing the surf lifestyle. They’re a strong seller for Oceania Cycle Sport, especially for stores in coastal regions. While Tuesday offers a good selection of models with varying features…

Adult Bikes

Road Bikes

In this guide we’ll be briefly looking at a range of different adult bikes including road, gravel, touring, city and hybrid bikes. We wrote about kids bikes back in August and mountain bikes in October. Next March we’ll look at e-bikes and cargo bikes. Despite the rapid growth in ebike sales, non-electric bikes still constitute…

It’s All About the Vibe!

Orbea Vibe

– Sponsored Content – Orbea’s new Vibe offers everyday cyclists a level of design refinement and sophistication previously only seen in the most expensive road and mountain bikes. Vibe is an electric urban bike that maximizes style and efficiency at an incredibly low weight. Vibe is designed for cyclists seeking simplicity and freedom thanks to…