Pillar for Dependable Performance

Excellent stock levels and loads of options – including rainbow colouring in some models – what more could you want!

– Sponsored Content – Pillar has a long history as an OE spoke manufacturer but in recent times they’ve redirected their focus to develop and refine their aftermarket range. With a gaping hole in the local market, Dirt Works Australia seized the opportunity to partner with Pillar and they now stock an expansive range of…

Velosure – Boosted Coverage for eBikes

Purchasing an eBike is a sizable investment and one worth protecting but many regular insurance schemes won’t cover assisted bicycles.

– Sponsored Content – It may come as a surprise to some, but many home and contents insurance policies won’t cover the theft of an ebike as they would a regular bicycle. Likewise, many cycling-specific policies won’t cover ebikes either. With their surging popularity, ebikes sales are outstripping regular bikes for many retailers, so there’s…

Go-Tow: The Urban Utility Solution

Go Tow

– Sponsored Content – We all know that cycling presents a terrific green transport alternative, especially in an urban setting. Of course, there are a few hurdles that need to be overcome when it comes to replacing cars, and one of them is cargo carrying capacity. That’s where the Aussie designed Go-Tow comes into the…

Tips to Capitalise on a Sports Nutrition Boom

Cycling nutrition

Newcastle, NSW An elite athlete, a recreational fitness enthusiast and a wellness convert walk into a bike shop and make a beeline for the sports drinks and gels display. The athlete picks up a gel and asks “will this make me faster”, the fitness enthusiast selects a sports drink and enquires “how does this taste?”…

Pure and Simple Approach Brings Big Rewards for Maurtens

Many international-level cycling teams are now going public with their use of Maurten drinks and gels, after a lot of them previously used them ‘unofficially’.

~ Sponsored Content ~ Göteborg, Sweden Maurten nutritional products are a perfect example of less is more. The company is underpinned by a very simple philosophy – ‘if it doesn’t aid performance, it doesn’t go in the product’. That philosophy extends to its recipes – clean and simple. Each product is limited to just five…

The Right Formula of Innovation and Reliability

More success for Formula innovation … Sophie Riva takes first place at the Enduro World Series round in Val Di Fassoo on board the prototype Formula Dual Crown Enduro fork.

~ Sponsored Content ~ Prato, Italy Formula would have made Leonardo Da Vinci proud when it developed the first fully hydraulic disc brakes for mountain bikes. Designed and manufactured just a few kilometres from the great inventor’s Italian birthplace, the Standard brakes invented by Formula in 1993 have served well as the template for the…

Pro4mance – All Aussie Sports Nutrition

Pro4mance range is used by many athletes

~ Sponsored Content ~ Disenchanted by the options available in the sports nutrition market, a small group of Aussie athletes and dieticians decided to take matters into their own hands by developing a complete line of Australian made products. Produced in a state-of-the-art Melbourne-based facility, Pro4mance aims to deliver great flavours in a range that’s…

Infinit Nutrition – Infinitely Simple!

Infinit Nutrition offers a simple three-option plan that eliminates consumer guesswork, making it easier to manage stock and make sales.

~ Sponsored Content ~ ‘Liked it so much I bought the company’; it’s a familiar line and one that neatly describes the decision made by Jason Cheshire, owner of Infinit Nutrition Australia. With over 20 years experience as a triathlete, Jason has competed at all levels in the sport. After many years of ‘getting it…

Robert Axle – Simple Solutions

With everything from sleek thru-axles like the Lightning Rod (pictured) to problem-solving for those looking to tow trailers, Robert Axle Project have established themselves as the thru-axle experts.

~ Sponsored Content ~ In this age of disc brakes, power meters and thru-axles, there are occasions when we find ourselves wishing for simpler times. Not that long ago, it was easy to accessorise a bike to suit all manner of applications. Whether it was fitting a cargo trailer for long-distance touring or taking the…